Jeremy Woodrow, Executive Director, Alaska Seafood Marketing Institute, USA
Speaker
Speaker
Seagriculture USA
11 - 12 September 2024
Ketchikan, Alaska, USA
About speaker:
Jeremy Woodrow is the Executive Director for the Alaska Seafood Marketing Institute. Jeremy is a born and raised Alaskan whose family has commercially fished in Southeast Alaska for over five decades. He has practiced marketing and public relations in the fields of seafood, state and local government throughout Alaska since 2002. Jeremy is an alumnus of Northern Arizona University where he received his bachelor’s in public relations and bachelor’s in advertising. He lives in his hometown of Juneau, Alaska with his wife and two young children. Jeremy is also active in coaching and volunteering for youth sports programs in which his children participate. He loves to spend every minute of free time with his family in the great outdoors of Alaska and, of course, fishing.
Company:
Alaska Seafood Marketing Institute (ASMI) is a public-private partnership between the State of Alaska and the Alaska seafood industry established to foster economic development of a renewable natural resource. ASMI plays a key role in the positioning of Alaska’s seafood industry as a competitive market-driven food production industry.
ASMI’s work to boost the value of Alaska’s seafood product portfolio is accomplished through a variety of tactics, including partnerships with retail grocers, foodservice distributors, restaurant chains, foodservice operators, universities, culinary schools, and the media. ASMI conducts consumer campaigns, public relations and advertising activities, and aligns with industry efforts for maximum effectiveness. ASMI also functions as a global brand manager of the Alaska Seafood family of brands.